Everything about Focus German Magazine totally explained
:
For other magazines called "Focus", see Focus (magazine).
Focus is a
German weekly
newsmagazine published in
Munich and distributed throughout Germany. It is the third-largest weekly newsmagazine in Germany.
Overview
Focus was launched to pioneer a new style of journalism for readers short of time. The magazine was positioned against
Der Spiegel and from day one has featured many color images and made heavy use of
information graphics.
The magazine was founded by Helmut Markwort and
Hubert Burda and was first published on January 18, 1993, with an initial circulation of around 478,000
(External Link
). The target audience is the "information elite", a term coined by Helmut Markwort who is also famous for his advertising slogan "facts, facts, facts".
For several years FOCUS has been considered by many to be one of the most successful German magazine launches ever. In November 2004, Uli Baur, who has been involved in the magazine from the start and who has worked with Helmut Markwort prior to joining FOCUS, was appointed as another editor in chief alongside Markwort.
The Focus Online news portal was launched in January 1996 in close co-operation with
MSN Germany. FOCUS TV was launched later that year as an information magazine programme on the
ProSieben TV channel. Spin-offs include FOCUS-MONEY magazine (launched in March 2000) the educational magazine Focus-Schule (launched in January 2005).
Further Information
Get more info on 'Focus German Magazine'.
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